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A strategy that
works for you.

Every LULO engagement starts with a strategy session and the G.O. Gauge, an honest look at you as a leader and at your organization. Using your results, we help you select the right engagement for you.

The G.O. Gauge

Your growth opportunity, measured honestly.

The Growth Opportunity Gauge was the very first tool built by LULO. You grade yourself as a leader and grade your organization. That becomes a consistent starting point we measure your progress against.

“Grade yourself where you really think you are. Don't go too high or too low.”

The LULO Leadership G.O. Gauge is a whole-life look at eight key areas, including faith, family, fun, freedom and finances.

The process

From first call to the right fit.

01

Book a strategy session

Free, 30 minutes and no pressure. You don't need to do anything else first.

02

Take the Leadership G.O. Gauge

Once you book, we send you the Leadership G.O. Gauge to complete before the call.

03

Your strategy session

We walk through your results together and find the root cause. From there, the next step is Forums or a Right Fit Assessment.

04

Onboarding

You're matched with the right coach and service, then we do the work together with weekly accountability.

How it works

What does LULO do first that most coaches skip?

“We take the time to build our advisory coaching, executive coaching, or fractional COO work around their results.”
How it works

What's the very first step to work with LULO?

“Not everybody who thinks they need a coach needs a coach.”
How it works

How does LULO make sure the talk turns into action?

How LULO turns coaching conversations into weekly action.

What makes us different

Not another coach with a binder.

Three things you'll notice in the first month.

01

We stay in your corner

Long after you scale off of us, we're still calling to ask how you, your spouse and your kids are doing. Not to sell. Because we care.

02

Tools, not theories

75+ proprietary tools, each built to solve a real client problem, so the work keeps going after the session ends.

03

Healthy before fast

We build a healthy organization first and growth naturally follows.

Services

Ways to work with us.

Your G.O. Gauge results guide the format. We'll recommend the one that best meets your needs.

The table

LULO Forums

A year-round seat at the table for owners who are stuck, stretched, or scaling. Quarterly in-person sessions and 2x weekly support calls. Twelve businesses max per forum.

From $6,000/yrExplore Forums

Finish Strong pricing is honored through December 31, 2026. Full pricing resumes January 1, 2027.

Every package, one journey

Same destination. More of LULO beside you.

Every engagement produces the same outcomes: clarity, alignment, structure, systems health and scalability. Each package steps up how closely LULO works alongside you.

  1. FoundationBuild it right first
  2. InfrastructureProcesses and systems in place
  3. TeamAligned, equipped and working
  4. AccelerationHealthy, so you can hit the gas
  5. LegacyLeverage what you've built
Additional services

Add these to any engagement.

01

DISC Profile

Learn how you're wired, then how your whole leadership team is wired and how you can work better together. Delivered by a DISC-certified LULO coach.

02

Custom Workshops

Workshops and talks on healthy culture, healthy organizations, healthy conflict, communication, and values, mission and vision. Facing a specific problem? We'll build one around it.

03

Annual & Quarterly Planning

Ask about it on your strategy session.

Is LULO right for you?

We qualify you as much as you qualify us.

Not everybody who thinks they need a coach needs a coach. Here's the honest version.

A great fit

You'll love LULO if…

  • You have a teachable and actionable posture
  • You're humble, hungry and vulnerable about where you are
  • You lead a $0–50M organization that's stuck, stretched or scaling
  • You want to grow and lead a healthy organization
  • You're ready for commitment and accountability
  • You'll put in the work on yourself week in and week out
Not a fit

We'll probably pass if…

  • You already know it all
  • You only care about profit and revenue growth
  • You see people as a tool rather than the asset
  • You want overnight results without changing how you lead
  • You won't invest in the people around you
Straight answers

The questions everyone asks.

Short answers here, with the full video answer next to each one.

Do I have to complete the G.O. Gauge before I book?+

No. Book your strategy session first. Once you book, we send you the Leadership G.O. Gauge to complete before the call. It's a journey of self-discovery: you come face to face with how you're grading yourself and your business.

What does coaching with LULO cost?+

Every engagement is built around your G.O. Gauge results, so the investment depends on what you actually need. Executive coaching runs $500–$3,000 a month, advisory coaching $600–$4,000 a month and fractional COO work $4,800–$15,000 a month. Forums seats start at $6,000 a year. We walk through options openly on your strategy session. As one of our Forum members put it, cost is only an issue in the absence of value.

I've hired a coach before and it didn't work. Why is this different?+

Many of our clients came to us after a bad experience. Our core values spell FAITH, and the A is accountability. We hold you accountable every week, so the work becomes practice instead of theory.

Who is NOT a good fit for LULO?+

Leaders who already know it all, who aren't driven to keep growing, or who care only about profit and not their people. We want to help you grow and lead a healthy organization, not grow fast at your people's expense.

Will you understand my industry?+

We've coached law firms, medical clinics, manufacturers, contractors, nonprofits and more. What we teach about leadership and organizational health is universal, and our team has led in a wide range of industries.

How long until I see results?+

It takes months to turn a ship around in most cases. Within about 90 days, leaders typically have more margin in their schedule and are working ON the business, not only IN it.

How do you keep me accountable?+

Accountability is the A in our FAITH core values. Your coach holds you to the plan every week, using tools built for the exact problems you're facing.

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2026/2027 Season Pass

FORUMS

A year-round seat at the table for owners who are stuck, stretched or scaling.

Admit one business owner · Annual membership · See what's included

Book to claim
your seat

Book a strategy session Free · 30 minutes · Zero pressure No.GAL0220